Friday, March 11, 2005

How Chanel #5 Got Its Name

Sorry for the delay in posting - I was in Australia for 10 days! It is beautiful there :-)

How Chanel #5 Got Its Name

E.Waverly

A Russian perfumer named Earnest Beaux formulated this famed perfume in 1921 for Gabrielle Chanel. There are lots of stories about the origin of this scent but my favorite goes like this. Beaux came up came up with five different scents and since Chanel was in the midst of a horrible headache, she instructed him to leave the bottles on the mantel.

Minutes after he left, she sprang from the sofa and began sniffing the contents of the bottles. It seems that the fifth bottle caught her attention and bottle number five was chosen. Five was also her lucky number. True or not? No one really knows except Chanel herself. Today it remains one of the world's largest selling perfume.

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